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In this year’s survey, we found that optimism has returned. Swiss companies appear to be in a solid financial position. They’ve balanced their value chains and increased their resilience. But the responses also revealed a certain polarity of opinions, which reflects uncertainty about developments and events.
Learn about this and much more in our chapters on growth, transformation, workforces, sustainability and generative AI. I can also recommend our two excursions on customer transformation and sustainability reporting.
For more than 25 years, we’ve been analysing what concerns CEOs around the world, what they think about, what their outlook is on the future. In this study, we’ve compiled and commented exclusively on the responses of the CEOs from Switzerland.
Every year, PwC conducts a global survey of the CEOs of major companies. The Annual CEO Survey is a flagship PwC survey, in which over 1,500 top corporate executives around the world take part. The survey is launched globally at the World Economic Forum (WEF) in Davos.